Course curriculum

  • 1

    Welcome to Rocket Conversions

    • Welcome to Rocket Conversions

  • 2

    Setting Your Project Up For Success

    • Get Set Up For Success + Sharing Account Accesses & Materials With Rocket Conversions

    • How To Share Access To Facebook Business Manager, Pixels, Catalog, Pages etc

    • How to share access to Google Analytics

    • Managing Expectations

    • Google Onboarding Timeline

    • Bonus: Theory - How To Create A Facebook Ad Account + Business Manager + Pixel

    • Bonus: Practice - How To Create A Facebook Ad Account + Business Manager + Pixel

  • 3

    Scaling Businesses With Paid Ads

    • Understanding Results

    • Analytics Tracking + UTM Builder Template

    • Scaling Businesses With Paid Ads

  • 4

    5 Things Every Successful Brand Needs To Be Doing

    • Create Content - A Lot Of It!

    • Customer Journey Mapping

    • Page Virality: Grow Your Page & Engage

    • Create a FB Group: Engage Your Audience And Maximize LTV

    • Create An Online Marketing Master Plan

  • 5

    Next Steps

    • Next Steps

  • 6

    Bonus Content

    • Checklist: Online Marketing Growth

    • Checklist: Conversion Rate Take-Off

    • Checklist: Account Restrictions & Ad Disapprovals | FB Compliance

    • 2021 Advertising Promotional Holiday Calendar Plan

    • Social Channels Overview

  • 7

    Bonus: Influencer Marketing

    • Why Influencer Marketing Matters & How To Get Started

    • How To Find, Evaluate & Chose The Right Influencer

    • How To Set Up An Influencer Agreement

    • How To Amplify Influencer Content

    • How To Measure Influencer Marketing Success